About the Company
Paganoonoo is an independent fashion house dedicated to sustainable fashion, and our methodology is upcycling existing clothing. We provide sewists with the means to upcycle clothing successfully, through the sale of our upcycle sewing instructions and by teaching workshops.
Paganoonoo was founded by Michelle Paganini, an avid upcycling enthusiast and professionally trained fashion designer. The business is based in California, where Michelle designs, writes upcycle sewing instructions, sews upcycled garments, films video tips, and more. She has also appeared on PBS's It's Sew Easy Show.
Paganoonoo upcycle sewing instructions have been successfully used by our customers for over four years now. Here is what they say:
"I have several (7) of her Patterns & I’ve made several of her shirts! Love them & I get compliments every time I wear one! People are fascinated with them! There are great instructions, step by step & extra hints on how to make it your own style & use your creativity! Now I’m always looking for a good men’s shirt at Thrift Stores! I watch her on the morning TV show Its Sew Easy when she’s been a guest. She’s been wonderful to meet..." - Char Lodgson